BigCommerce: Solution for your entrepreneurial itch
BigCommerce is an eCommerce platform that lets merchants build, improve, and grow their online businesses. It started in 2009 and now powers over 600,000 stores in more than 150 countries. BigCommerce is working with various major player in the eCommerce industry and continue to grow. Some well-known customers are Ben & Jerry’s, Molton Brown, S.C. Johnson, Skullcandy, Sony, Vodafone, and Woolrich. Even though Magento (Adobe Commerce) and Shopify haven’t given up any ground yet, BigCommerce is doing everything it can to catch up. Their strategy of making many acquisitions has helped them challenge the global competition and grow beyond what they were as an up-and-coming eCommerce platform.
Over the last few years, BigCommerce Development has grown steadily, but in a straight line, from quarter to quarter. Since more and more of the world’s economy is moving online, they can expect to keep growing, even though they are in a competitive space dominated by big platforms.
Why Is BigCommerce Getting Popular?
BigCommerce is a reliable and consistent eCommerce platform and a leading software-as-a-service (SaaS) platform that helps all-sized businesses develop, innovate, and grow their online businesses.
- BigCommerce stores increased 2.6% quarter-over-quarter in 2022 Q2.
- BigCommerce stores increased 13% year-over-year in 2022 Q2.
Furthermore, the statistics stated above demonstrate that BigCommerce facilitates and simplifies customization, enterprise-grade functionality, and performance. BigCommerce builds your brand at a lower cost of ownership than other leading eCommerce platforms. It is API-driven headless ready, provides robust security and best-in-class performance, reduces replatforming time, lowers operating costs, drives critical needs with market-leading services and partners, and so on. BigCommerce is more than just an eCommerce website builder; it is also an excellent value. Its exceptional store management caliber is outstanding, which assists merchants in staying ahead of the curve. Its native features include:
- Coupon and discounting tools
- Robust product catalog
- Flexible shipping & real-time quotes, etc.
Historical Trend Of BigCommerce Usage
Market Position Of BigCommerce
BigCommerce Customers by Industry
Reasons Why Bigcommerce Is Picking up Steam on A Global Pace
- There is no platform charge or commission required by BigCommerce (unlike Shopify).
- The ever-increasing cost is restrained by the standard’s innovative, user-centric features.
- BigCommerce allows you to run your stores on Facebook, Amazon, Pinterest, and eBay without leaving the platform, thanks to its multichannel connectivity features.
- The organic traffic and sales you get from using BigCommerce’s built-in SEO features.
- Given that it is hosted entirely for you, you won’t have to worry about any associated server or maintenance expenses.
- It also features solid company management capabilities.
- No transaction fees are charged for using any of the payment methods BigCommerce offers (not applicable to the basic plan).
- BigCommerce offers superior theme designs.
Companies that Use Bigcommerce
Sony is one of the big companies whose tech stack includes BigCommerce. One way they’ve used it is to let employees know about deals and discounts on the merchandise before anyone else. Employees can also buy company uniforms through this B2E site, which is cleverly called the Family Center.
To start an employee activation program, you must ensure the workplace is an excellent place to work. As Sony has done with Family Center, giving your employees access to special pricing is one of the best ways to build a good work culture. So, this is an excellent example of how you can also design your website for your employees.
Ubisoft is among the major firms that utilize BigCommerce Enterprise. Recently, they’ve teamed up with Zakeke to produce merchandise that shoppers can purchase through the Ubisoft Store. This new product is essentially the result of a partnership between Ubisoft and BigCommerce. Customers can purchase clothes, accessories, wall art, and collectibles from the Ubisoft Store. Their design team has carefully considered the layout, and the utilization of abundant white space prevents product descriptions from becoming lost.
Ohio’s Bulk Apothecary began as a brick-and-mortar store. Today, it’s one of the US’s most prominent online providers of essential oils and natural products. Initially, they exclusively sold soap- and candle-making products, but they’ve recently added other ingredients and supplements. Gary Pellegrino, president of Bulk Apothecary, switched to BigCommerce during a slow season to minimize income loss.
While he expected their revenue to decline, it increased by 15–20% after switching to BigCommerce. Not only did they increase online sales, but conversion also increased by 10%, and they saved over $50,000 in hosting and licensing fees to increase after-tax profits. It’s not all about numbers. BigCommerce has also helped them function more effectively, and thanks to BigCommerce Analytics, they were able to apply adjustments immediately away.
This audio lifestyle brand is widely recognized for its high-performance headphones, yet the company’s beginnings were modest. Rick Alden, the company’s founder, was listening to music but needed to take a call; due to technological restrictions, he could not switch seamlessly.
Based on his passion for winter sports, he devised a plan to produce high-quality headphones better suited to an active lifestyle. Skullcandy was created. And after nearly two decades, the brand has become a household name. Skullcandy adopted Salesforce Commerce Cloud for their website as the company grew, but it was pricey to operate and maintain. In addition, it lacked the essential agility, wasting time and resources.
They desired a website with better flexibility and adaptability, providing additional functionalities for future changes and a more straightforward implementation method. This was discovered on a BigCommerce website. In addition to a more simplified operation, they desired to improve the client experience through design and flow. And, with BigCommerce, they discovered a customer service relationship that was as invested in Skullcandy’s success as they were.
The transfer was a success despite its complexity and various moving pieces with sustained revenue and fulfillment. They launched seven websites, four currencies, and three languages within six months. One month after its introduction, Skullcandy’s BigCommerce website showed an increase in conversion rate and was recognized by BigCommerce as having the Best New Website Design. The following month, the brand adopted Facebook Shop, which interfaces effortlessly with Facebook Marketplace for omnichannel selling options.
5. Solo Stove
Jeff and Spencer Jan, brothers and co-founders of Solo Burner, came up with the concept for the product after wanting a basic stove for use in the great outdoors. The outdoorsy experiences they shared as kids shaped their desire to work together as adults. The brothers went their separate ways as they reached adulthood, only to realize how much they missed being together once they had families of their own. In 2010, they co-founded a company called Solo Stove and began selling little camp stoves.
As time has progressed, the company has expanded its product offerings to include larger stoves and backyard fire pits, perfect for enjoying the outdoors in elegance. Due to the company’s rapid expansion, the static, one-page websites managed in-house were no longer adequate. They went with BigCommerce because of the platform’s adaptability and user-friendliness when making changes.
The company sought a user-friendly site that could adapt to its frequent changes in site design and imagery, as well as its frequent launches of promotional campaigns and new goods. BigCommerce’s out-of-the-box template was used for the site’s initial launch, but they made adjustments and included several marketing capabilities later.
The company has been using BigCommerce for nearly a decade, and they are happy with the results. Their conversion rate, revenue, and year-over-year traffic have all increased consistently.
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Bigcommerce’s Effect on Businesses
|Skullcandy||Audio Lifestyle||>> 214% increase in revenue after launch|
>> 122% increase in orders YoY
>> 82% increase in conversion rate YoY
|Solo Stove||Outdoor lifestyle brand||>> More than 50% increased conversion rate YoY |
>> 60% increase in traffic YoY
>> 57% increased AOV YoY
|Savannah Bee||Lifestyle||>> 30% decrease in TCO|
>> 12% increase in revenue YoY
>> 6% increase in transactions YoY
|Burrow||Furniture Industry||>> 30% increased conversion rate in 2 months|
>> 4% increase in AOV
>> 50% increase in site speed and performance
|Mountain Crest Gardens||Selling succulent plants||>> 10x increase in revenue|
>> 50% decrease in ad costs
>> 400% increase in orders
|Dress Up||Lifestyle||>> 150% increase in revenue|
>> 148% increase in conversion rate
>> 46% increase in site traffic
>> Metrics reflect online sales from August 2018–December 2019.
|Perpetual Kid||Unique Gift eCommerce shop||>> 94% increase in conversion rate|
>> 220% increase in revenue
>> 154% increase in AOV
>> Metrics reflect online sales from January–June 2020.
|Beer Bat||Branded drinkware||>> 71% increase in orders|
>> 98% increase in site visits
>> 115% increase in revenue
|Natori||Lingerie Line|| >> 141% increase in customers |
>> 164% increase in orders
>> 163% increase in revenue
|Bohemian Traders||Fashion E-commerce||>> 68% increase in average order value (AOV) |
>> 138% increase in visits
>> 151% increase in revenue
|Diono||Automobile Accessories||>> 44% increase in transactions |
>> 48% increase in average order value (AOV)
>> 114% increase in revenue
|Van Cafe||Manufacturer of VW van accessories, ladders, bumpers, swing away carriers, and other accessories.||>> 24% increase in orders |
>> 77% increase in average order value
>> 119% increase in revenue
|Ink Custom Tees||Fashion Domain||>> 28% increase in conversion rate|
>> 57% increase in orders
>> 186% increase in revenue
Want to Develop Your eCommerce Store with Bigcommerce?
Making an online store’s website from scratch is not simple, and Emizentech should know. Intent on giving your online store a facelift? Because we have been in your shoes before, we know what to do. To be sure, it’s time to bring in the pros and forget the novices. Everything you need, from conception to completion, is taken care of by us. Get ready to take your professional design skills to the next level with our help.
Final Thoughts on My Big Commerce Review
BigCommerce does an excellent job of meeting the needs of online shop software users. BigCommerce sets the standard in many categories, even though there is potential for improvement in certain areas.
It’s a wonderful option for people who want to launch an eCommerce store or expand their brick-and-mortar operations to incorporate internet orders. The offered instruments allow for the success of any market niche or industry.
Since there is a store builder and all the technical aspects of server maintenance and security are handled, you can focus on customer relationship management, marketing, and product development.
We hope you have gained insightful and applicable knowledge that you can use in your online business scenarios and ultimately choose BigCommerce as your ecommerce platform. If you want to build an ecommerce store and want to hire the finest bigcommerce developer, you’ve come to the right spot. Contact us for a free consultation.