How Much Does Salesforce Cost? | Salesforce CRM Pricing Breakdown

We find Salesforce at the top whenever we look for customer relationship management software. In the US, around 62% of companies use Salesforce. 

Salesforce is a cloud-based software company that creates software to let enterprises connect to their customer in an entirely new way, easing them to find more prospects, close more deals, and satisfy customers with expected services. 

The platform provides numerous products that suit your business needs. However, the exact Salesforce CRM pricing for the features and services you want from the CRM appears confusing and tricky. Your project type will decide the pricing you need to pay your Salesforce development company, which is likely from $70,000 to $1,50,000. 

Here, we have a write-up explaining almost everything with a detailed breakdown of “How Much Does Salesforce Cost.” We ensure you will clear up all your queries about the cost by the end of this blog.

Let’s get started! 

Basic Components Of Salesforce CRM Pricing 

Salesforce arrives with multiple CRM editions, the fundamental components of Salesforce CRM pricing, exhibiting functionality levels. 

Detailed Breakdown of Salesforce CRM Editions and Their Pricing

Salesforce editions are access to the Salesforce features and products that organizations purchase. On upgrading these editions to level ahead, the enterprises get a chance to enjoy more functionalities. 

Right now, you might be thinking about which Salesforce edition will work as expected for your organization. Well, you need to know more to emerge with the most appropriate one. Let’s move ahead. 

1. Salesforce Essentials 

Pricing: $25 /user/month (annual billing)

Who Can Use: Small companies with around 10 CRM users.

Crafted for small businesses looking to kickstart with CRM, this Salesforce edition helps boost sales or service productivity. With the growth of the users, the incorporated administration tools and a setup assistant customize their clients’ deployment. 

Key Features: 

• It’s a simple setup to start.
• Built-in intelligence that helps sell faster and smarter. 
• A comprehensive platform to expand your business. 
• Integrate data from calendars, email, spreadsheets, and more all in one place to give one view in minutes. 
• In-app tutorials and guides help create sales stages, import contacts, and invite teams instantly. 
• Lightning provides a unified and intuitive sales experience. 
• Einstein Activity Capture will automatically track calls, emails, and meetings. 
• A fully integrated Salesforce1 Mobile app is available for easy business handling from anywhere. 
• AppExchange to grab apps and boost teams’ productivity and expansion. 
• Lightning helps customize Salesforce to create custom subsets and lists that track essentials for users. 

2. Salesforce Professional 

Pricing: $80 /user/month (annual billing)

Who Can Use: Small or mid-sized brands holding a single sales department with 11 to 60 sales team members. 

Businesses looking to get fully-featured CRM functionality with the Salesforce Professional edition are good to go. Inclusive of easy-to-use and straightforward customization, administration, and integration tools, the edition permits any small to mid-sized deployment. 

Key Features:

• It offers specific CRM functionality that businesses need to manage price books, products, orders, contracts, and quotes for big teams. 
• Lightning sync synchronizes calendar events and contacts between any Microsoft Exchange-linked device and Salesforce. 
• Support quote and order management, allow sales forecasting and automate around five sales-relevant processes. 
• Developer sandbox builds and tests new functionality separately without impacting the production environment. 

3. Salesforce Enterprise

Pricing: $165 /user/month (annual billing)

Who Can Use: Large-scale businesses with varied sales departments holding 50+ sales team members.

Large and complicated businesses can choose this Salesforce edition to fulfill their complex needs. It offers advanced administration and customization tools along with every functionality of Professional Edition, which supports large-scale deployments. The edition also encapsulates access to Salesforce APIs that allow easy integration with back-office systems. 

Key Features:

• Complete sales lifecycle management case lifecycle management.
• Lead registration and automatic rules-based lead scoring.
• Offer the Service console app for boosting productivity and the Salesforce Mobile App with comprehensive functionality.
• Google and email integration with Outlook.
• Generate bulk emails for the targeted events and track the leads that received the emails. 
• Product catalog saving, reporting, and dashboards.

4. Salesforce Unlimited 

Pricing: $330 /user/month (annual billing)

Who Can Use: Enterprise-level brands with various sales departments holding 250+ on-board sales team members. 

The Lightning Platform is best to maximize your success and let it grow across the whole enterprise. Besides, the edition offers new levels of platform flexibility to manage and share every detail on demand. It incorporates every Enterprise Edition functionality, complete mobile access, Premier Support, elevated storage limits, unlimited custom apps, and other features. 

Key Features:

• Personalize experience across sales and marketing.
• Facilitate developers to extend Salesforce, develop new apps and tools, and integrate with others. 
• Provide access to configuration services that dedicated Salesforce admin performs.
• Give access to premier success resources.
• Offer access to one-on-one coaching sessions with the help of a Salesforce expert. 
• Diminish manual data entry while planning and reporting. 
• Predictive and Generative AI.
• Expanded Data and File Storage.

Other Salesforce Editions

1. Starter

When you want to start with sales, service, and marketing functionality together in one, you can opt for this edition. With outstanding tools and perfect guidance, Starter is the swift way to start with the Salesforce CRM suite. For first-time users, this edition would be best to find, convert, and hold customers and create robust relationships from the start. 

2. Developer

It offers access to the Lightning Platform and APIs, allowing developers to extend Salesforce, integrate with other apps, and build new tools and applications. The edition also offers access to various features available in Enterprise Edition. 

Developer Edition stays deprived of Salesforce’s technical support. However, one can ask for help from the developer community message boards after registering for the Lightning Platform developer website: developer.salesforce.com

After learning about every Salesforce edition with its current pricing and features, it’s time to focus on factors affecting their pricing so that you can set the right budget for purchasing the most competent edition. 

Factors Influencing Salesforce CRM Pricing

Salesforce CRM pricing doesn’t always stay the same. With your expanding business, the need for extra features, functionalities, and enhancement also surfaces, which affects the pricing. 

Let’s discuss some chief factors that you need to consider while choosing Salesforce CRM for your business. 

1. Number Of Users

With the increasing number of users, the Salesforce pricing also increases as both factors are directly proportional. Per user, Slaesforce pricing is $25. 

2. Additional Functionalities And Integrations

It’s well understood that the cost will also elevate by upgrading Salesforce edition levels with the functionalities. That’s why every edition stands with its pricing. The basic one starts from $25 per user and increases to $75, then $150 and more with every edition. 

3. Customizations and App Development

You get standard features and functionalities with Salesforce’s starter or essential edition. But, as you will demand customization and tailored app development services, it will affect Salesforce costs. 

4. Third-party Applications And Add-Ons From The Salesforce AppExchange

With your growing business, you will ask for improved and add-on functionality and features. Here, you will need to integrate third-party apps and add-ons to your business, which will certainly impact Salesforce CRM pricing. For more apps and extensions, you can download from AppExchange per your business requirements. 

Potential Hidden Costs Check Of Salesforce CRM

Besides what we discussed above, Salesforce CRM pricing for small and large businesses varies depending on the requirements. Apart from that, you should consider potential hidden costs while estimating the Salesforce CRM cost. 

1. Implementation And Setup Fees

Salesforce implementation and setup fees start from $5,000 and above depending on the business needs, features and functionalities to include, and more. Excluding this amount would impact your CRM costing. 

2. Training And Onboarding Costs

It’s crucial to train your employees and platform users for seamless onboarding. You can train them via instructor-led training or self-training. The training cost depends on the number of people you would train, the rate of training provider, and the type of training. 

3. Cost Of Additional Data Storage

Salesforce CRM costing also depends on the volume of data stored and the platform’s number of users. With the growing business, the users and stored data volume will also increase, increasing costs. 

4. Third-Party Integrations

With the expansion of your business, you will look forward to connecting your Salesforce CRM with other apps to facilitate feature access. Integrating such add-on charges can be an amount you need to consider while fixing a budget for Salesforce CRM pricing. 

5. Premier Support And Service Packages

Salesforce Premier Support is a success plan that includes round-the-clock support from support engineers. It includes:

• Expert coaching
• Exclusive training discounts
• Expert Guidance
• Access to best and expert answers

Premier customers can access global phone coverage 24/7, 365 days a year. Also, critical issues are assured of a 1-hour initial response.

These are the chief hidden costs that you should consider while choosing the one that suits your business. 

Cost-Saving Tips and Tricks

It’s a well-understood fact that your business needs will decide your Salesforce CRM pricing. But, here, we will reveal some tips and tricks that you can consider to save your cost. 

1. Assessing Business Needs To Choose The Right Edition

Before you kickstart, you should assess your business requirements, features and functionalities you are looking for, and expected outcomes. This way, you can decide which Salesforce edition will suit your organization the most in the first go only. There would be no chance of any misstep. 

2. Utilizing Free Trials And Demos

Being one of the first enterprise software companies, Salesforce offers a completely functional free trial. 

Salesforce offers:

• A 30-day free trial package.
• Salesforce Service, Sales, and Marketing Clouds arrive with free demos. 
• Free demo orgs for around 20+ Salesforce products. 

No credit card is needed; just fill out a form to reap the benefits of your free trial. The Salesforce team will connect with you. 

3. Taking Advantage Of Non-Profit Discounts (If Applicable).

You would be glad to know that the Power of Us Program offers discounted Salesforce technology to nonprofit organizations and education institutions. So, if your organization belongs to the same department, you can start seamlessly with the #1 CRM platform at discounted costs. A simple approval process will be required; after that, you can log in to the Power of Us Portal to check your offers and subscriptions. 

4. Considering Long-Term Contracts For Potential Savings

Salesforce provides long-term contracts for potential savings that diminish licensing costs. 

Long-term contracts offer:

• Potential discounts.
• A blueprint of the cost structure. 
• Ensure that Salesforce will be a part of your business operations ahead. 

• Standard Salesforce agreements – One year (typically).
• Salesforce Enterprise License Agreement – This can extend to multiple years. 

5. Monitoring And Managing Licenses Actively

System administrators monitor license and data usage and know how many licenses they hold and how many are in use. This way, they can predict when they may have to acquire extra licenses. 

Admins can actively track the users of their Salesforce licenses, and this assists them in setting benchmarks and enhancing user adoption rates. 

Tools To Manage & Monitor Salesforce Licenses:

• License Management Application (LMA)
• Active Licenses tab in the Lighting Usage Application
• Manage Licenses

Comparing Salesforce CRM Pricing to Other CRM Solutions

Let’s compare the Salesforce CRM pricing to a few top CRM solutions usually picked for their unique features and functionalities. 

Considering which CRM to choose, you must focus on your business requirements, budget (most importantly), and expected outcomes. It will help you go with the best and most suitable CRM. 

How Much Does It Cost To Hire A Salesforce Consultant?

Salesforce consultants assist businesses and their employees with the needed training and support to help them leverage the most out of the Salesforce platform. Apart from that, they guide them with proper training and facilitate their understanding of how to use the platform perfectly. 

When looking for a Salesforce consulting company, you should look no further than Emizentech, one of the top companies offering the best Salesforce development services to worldwide clients. 

With a proven track record of successfully accomplishing Salesforce projects, the company is set to serve clients globally with expected outcomes.

Cost to Hire a Salesforce Consultant (Expertise-based) 

Junior-Level: $50 – $100/hour

Mid-Level: $150 – $200/hour

Expert Level: $250 – $300/hour

Key Highlights

• Salesforce integration with other systems
• Creating effective CRM strategies
• Offering ongoing support
• Providing staff training
• Enhancing customer satisfaction
• Supporting sales, customer, and marketing service requirements
• Streamlining sales process, etc.

Conclusion

We hope you have answered all your queries about Salesforce CRM pricing. Carefully consider your requirements with the customization requirements and check how every Salesforce edition’s functional limitations and capabilities meet with them. 

Go with the Salesforce edition that’s best suitable and can support your sales activities efficiently and, resultantly, offer a high-performing sales team. 

Still confused? Connect with a Salesforce development company and get assistance today! 

Frequently Asked Questions (FAQ) On Salesforce CRM Pricing