Need clarification on Magento Open Source and Adobe Commerce Cloud? This post will help you understand these two.
Magento is a free, open-source option; on the counterpart, Adobe Commerce is a paid-for, premium option. The former, Magento Open source, is free and has always been the top priority for small and medium-sized businesses. While the latter it’s a cloud-based eCommerce platform that allows companies to easily and quickly develop engaging online stores. Large enterprises seeking flexibility and scalability of the cloud to expand their business and reach new customers can make the best use of this eCommerce platform.
The debate doesn’t end here; there is much to know about these two. Here, you will unveil various unexplored points that are essential to know on your venture to Magento or Adobe Commerce development services or would be once eager to query with others. Let’s clear each here.
What is Magento Open Source?
When seeking to develop and manage a well-growing digital storefront, you can choose to go with Magento Open Source. Even if you are a developer or an early entrepreneur, Adobe would be a perfect eCommerce solution for a cost-effective start.
Benefits of Magento Open Source
1. Ready-to-Use Features
3rd-party extensions and features are actually a great help to diminish admin jobs and improve online experience according to your business requirements. So, while using Magento Open Source, you can find well-categorized features, templates, and extensions on Magento Marketplace.
2. Easy Expert Advisor Connect
With Magento Open Source, you can directly connect with skilled Magento developers and access useful resources you would need in a portal well-stuffed with Slack channels, a knowledge base, and templates that may assist you further.
3. Peer-to-Peer Network Growth
Using Magento Open Source, one can connect with millions of people and expand their peer-to-peer network. Depending on your interest and project requirements, you can find your suitable community by allowing the Association ecosystem system to provide education, collaboration, and thought leadership.
4. Latest Updates & Knowledge
Following the Magento Open Source community calendar, you can join the Magento community to learn about the latest platform feedback, updates, and technical aspects.
5. Create Extensions
One of the best ways to build extensions is with Magento. Adobe crops up with various tools and resources for the developers to make the best of those to create useful solutions. Post the Magento extension development; they make them available for use which influences the growth of the Magento open-source community.
Let’s unwrap the relevant facts and aspects to distinguish between Magento Open Source and Adobe Commerce Cloud better. Also, it will clear the confusion between these two.
What is Adobe Commerce Cloud?
Per the press release by Adobe, Adobe acquired Magento Commerce, which can be integrated seamlessly into the Adobe Experience Cloud. The reason behind this decision of Adobe was the robust recognition of Magento as an ecommerce platform best suitable for B2B and B2C and an add-on to the current offerings of Adobe.
Post that, Adobe emerged again with an announcement of the official debut of Adobe Commerce Cloud. It’s a cloud-based version of the Magento platform that can be synced easily with the current Adobe Experience Cloud tools, such as Adobe Marketing Cloud, Adobe Analytics Cloud, Adobe Experience Manager, and Adobe Advertising Cloud.
Adobe Commerce Cloud (ACC) is a flexible and scalable end-end platform that assists in personalizing, managing, and optimizing the commerce experience across all the touch points and the whole customer journey.
Simply put, ACC takes Magento commerce a level ahead by allowing seamless integration with AEM.
Benefits of Adobe Commerce Cloud
Using this eCommerce platform, you can customize your online store to provide your customers with a unique and personalized experience that aligns with your target audience and brand. Besides, you can improve your store’s functionality by integrating your store with the platform’s APIs and other products.
Your eCommerce store should be mobile-friendly to ease an increasing number of mobile users to shop. Besides, the mobile-responsive themes and templates of Adobe Commerce Cloud provide a seamless shopping experience on every device.
From startups to large enterprises, all-sized businesses can use this ecommerce platform to let their business by adding more features and functionalities.
Adobe Commerce Cloud caters to many support options, like developers and users’ community, an extensive knowledge base, and round-the-clock technical support.
The top priority of Adobe Commerce Cloud is security. So, being compliant with various industry security standards, this eCommerce platform crops up with a wide range of security options, like encryption and two-factor encryption.
Some Fastly services of ACC that secure and optimize content delivery operations:
- SSL/TLS certificates
- Image optimization
- Content Delivery Network (CDN)
- Origin cloaking
- Web Application Firewall (WAF)
- Image optimization
6. Performance Tools
This ecommerce platform offers performance optimization that lets you monitor, debug, and handle infrastructure and apps by analyzing, gathering, and showcasing details from Adobe Commerce on cloud projects.
7. Cloud Nature
One of the core benefits of ACC is its cloud nature, which allows users to manage their websites anywhere. Such a service is known as Adobe Managed Service. You don’t have to bear any overheads and easily conduct eCommerce store management.
8. Fast Page Loading
With ACC, you can provide a flawless experience to your customers with lightning-fast websites that lead to increased sales and revenue.
Difference Between Magento Open Source & Adobe Commerce Cloud
Magento Open-Source is a self-hosted and free version of the platform that arrives with a cost-effective solution for small and medium-sized businesses. Besides, it provides varied features, like community-based support and customizability.
On the other edge, Adobe Commerce Cloud is a cloud-hosted, subscription-based solution that offers advanced scalability, integration, and performance optimization with other Adobe products. That’s why larger businesses find this platform more suitable when they need advanced support and features.
In terms of scalability, the former provides limited scalability with the growth of the business, while with the latter one, you can expect higher scalability deploying and integrating online stores with your businesses quickly. This way, companies can expand seamlessly.
A large and passionate community of developers supports the open-source platform. At the same time, Adobe Commerce Cloud users get support from Adobe Commerce partners and the Adobe platform through innovative commerce solutions, tools, and resources. This way, both the platform’s users create better and more personalized customer experiences.
4. B2B Functionality
Well, Magento Open Source is chiefly a B2C platform, and when it comes to B2B platform functionality, it provides limited to no support to B2B stores. You can choose Adobe Commerce to build a large-scale trading platform on the counterpart.
5. Performance Optimization
To run your eCommerce store faster, make it catch up with the higher ranking, and transform better; you can choose Magento Open Source. But, it’s limited with this platform; for advanced assistance, you can pick Adobe Commerce Cloud.
6. Built-In Marketing Features
With the former, limited marketing features come built-in, whereas, in the latter one, you can enjoy a complete set of features that you can use to enhance the performance and functionality of your eStore.
However, both ecommerce platforms arrive with an internationalization feature that allows you to localize content specific to a region, culture, or language. Still, Magento Open Source holds its basic level, while Adobe Commerce offers its advanced level. This way, you can enhance your customer experience wherever they are and as they want.
8. Mobile Commerce
Magento Open Source holds basic features and functionalities for mobile commerce, like mobile-optimized shopping support and mobile-friendly checkout. Adobe Commerce Cloud also gifts the users not only these features but even more.
9. Integration with Adobe Suite
You can’t integrate your Adobe Suite, be it Adobe Experience Manager, Target, Analytics, etc. while using Magento open-source platform. But, with ACC, you can do that seamlessly and reap the advantages of Adobe Suite for your online store.
10. Customer Segmentation & Personalization
With Magento Open Source, merchants can generate customer segments per their past behavior and distinct demographics and accordingly present customized promotions and ads for every group. You can do the same with Adobe Commerce Cloud but at the higher tier.
11. Targeted Promotions & Merchandising
The former eCommerce platform lets the users target the customers with the most related but limited suite of products and marketing messages for cross-selling and upselling prospects. On the counterpart, Adobe Commerce avail you all these but in ample amounts that are usually what large enterprises need.
12. SEO Features
SEO-friendly features come embedded with the Magento eCommerce platform. But, in ACC, you can enjoy such features even more limitlessly, which you can’t with Magento.
|Parameters||Magento Open Source||Adobe Commerce Cloud|
|Support||Community-based||Adobe & Partner|
|Targeted Promotions & Merchandising||Limited||Advanced|
|Search Engine Optimization (SEO)||Basic||Advanced|
|Customer Segmentation & Personalization||Limited||Advanced|
|Integration with Adobe Suite||–||Available|
|Streamlined Updates & Testing||–||Available|
|Web Application Firewall||–||Available|
|Fast Page Loading with CDN||–||Available|
|Optimized Cloud Commerce for Adobe Commerce||–||Available|
|Performance Monitoring Tools||–||Available|
|Cloud Onboarding Support||–||Available|
|Cloud Onboarding Support||–||Available|
|Customer Success Manager||–||Available|
What is Adobe Commerce?
Today known as Adobe Commerce, Magento Commerce On-Premise or Magento Commerce considers leveraging AI and other advanced data sharing potentials to build end-to-end personalized B2B and B2C commerce experiences only from a single extensible, flexible, and scalable platform.
Once in a 2022 report for Digital Commerce, Gartner named Adobe as a Leader; it stated that it’s the right choice when personalized commerce experiences must be delivered.
Benefits of Adobe Commerce
1. Personalized Experience
Being a business owner, if you understand the importance of personalization, you will definitely find your business pacing up, delivering engaging connections with customers. The personalized experience is what customers want along with the product. Obviously, it’s quite challenging to attain it. Adobe Commerce is best at offering real human engagement that is well-connected and customized to meet the customers’ preferences.
2. Multi-Channel Commerce
Being a B2B, when you have plans to be a B2C or D2C and manage a plethora of brands in various languages, Adobe Commerce (formerly Magento) assists you. With this single ecommerce platform, you can handle several brands and channels, deliver flawless customer experience, starting from the first glimpse through order fulfillment and retention, and let your business expand.
In the 2022 report of the second quarter, Forrester labeled Adobe as a “Strong Performer” for B2B commerce solutions.
3. Intelligent Commerce
Evaluating and optimizing customer data will let you get a deep understanding of their response considering your products and services. With intelligence, AI-powered commerce will provide you with live search results and product recommendations to deliver more personalized and relevant shopping experiences that can improve cross-sales, conversion, retention, and sales.
4. Business Intelligence
BI from Adobe Commerce crops up with rich visualization capabilities and robust reports creation tools. On a dashboard, users can easily view customer retention rates, lifetime value, average order value, and more key metrics. Besides, to monitor your business performance, you don’t need to review complicated reports that are usually challenging to interpret. Besides, deep insights into customer behavior and sales will let you make sound decisions while designing marketing campaigns and strategic planning.
5. Scale & Extensibility
Also recognized as omnichannel commerce software, Adobe Commerce is flexible, agile, and completely extensible. With cloud-based, specialized tools and headless architecture, like Adobe Developer App Builder, you can easily integrate and scale commerce experiences across various digital touchpoints. You can rapidly integrate product catalogs and new brands, deploy multi-region storefronts and multi-tenant, and build multichannel connected experiences that you can customize easily to global markets, including language capabilities and localized currencies, all from just a single platform.
Top Features of Adobe Commerce: Time to Choose the Best
1. Adobe Sensei
An AI tool, Adobe Sensei backs the Adobe Experience Cloud and works seamlessly with every cloud service by Adobe to make the best use of AI and ML power for searching merchandising and product recommendations.
2. Adobe Target
Adobe’s solution, Adobe Target, is mainly chosen for automation, testing, and personalization. Moreover, it lets marketers and merchants personalize and experiment with experiences and content to increase engagement, conversions, and revenue across varied touchpoints.
Additional Features of Adobe Commerce (that Magento Open Source Lacks)
- Reusable Dynamic Blocks
- Business Intelligence Dashboards
- Content Staging & Preview
- Visual Merchandising
- Content staging & preview
- Product recommendations
- Live Search
- Gift cards
Why Should Businesses Upgrade From Magento Open Source to Adobe Commerce Cloud?
Recently International Data Corporation (IDC) interviewed various organizations from distinct industries for Adobe and reported that the growing number of organizations have caught up with boosted benefits and value by upgrading from Magento Open Source to Adobe Commerce for supporting and running their digital commerce operations.
Some Noticeable Improvement Areas:
Improvement in ROI:- About 516%
Annual Benefits:- $45k/10,000 transactions
Improved KPIs:- Around 18% more average order values, 18% more customer satisfaction scores, and 15+ more customer conversion rates.
Productivity Gain:- 6%
Risk Reduction:- 70% (compared to Magento Open Source)
How Does Emizentech Help You?
Consider upgrading to Adobe Commerce if you are looking for a scalable and flexible end-to-end platform to ease your commerce experience management, personalization, and optimization across all the touchpoints. Emizentech is a leading Adobe Commerce Development Company with extensive experience building advanced, feature-rich online ecommerce solutions for all-sized businesses. We can assist you in choosing Magento Open Source or Adobe Commerce Cloud and will help you resolve that may interrupt your business venture. Hire Emizentech as your development partner and get a top-tier ecommerce store that will capture a secure spot in the market and grow enormously every year.
At the end of this post, after going through the different Magento Editions, it’s time to decide which would be right for your business.
Well, it depends entirely on your business’s specifications, functional components, and the results you expect from your online store.
Still, need assistance choosing the best? Our team of Magento experts is there to help you make a better decision for your business. Connect with us now!