One of the first steps to building any business is having a web presence. Consumers today turn to the internet for everything from product locations and operating hours. Even just a simple, well designed website can help your business grow as it opens a portal into a digital world. It is mandatory for your online business to have a professional web hosting. Choosing a right web host service will play a huge role in the growth of your company so that you can benefit from these incredible results. A professional web hosting provides a number of perks such as web security and technical supports compared to a low level web hosting service.

What Is Web Hosting?

Web hosting is an online service that enables you to publish your web application or website on the World Wide Web. A web hosting provider allocates a space on the web server to store its files. In a nutshell, When you sign up for a web hosting service, you basically rent some space on a physical server where you can store all the files (codes, images, etc) and data necessary for your website to work properly. Every website available online is hosted on a server. So choosing a good web hosting is detrimental for your company’s success and portals like MangoMatter helps you in that decision by giving you all the options based on your location, speeds and need.

Select The Right Web Host

Types Of eCommerce HostingWeb hosting providers are differentiated by the kind of technology used for the server, the level of management provided and the additional services on offer. Here are a few types of web hosting :

Shared hosting

In this service multiple websites are hosted in a single web server when connected to the internet. You basically share the server with other customers where the maintenance and other fees associated with the server is shared and covered by more than one customer.

Virtual private servers

A virtual machine, typically sold as a service, that’s offered by hosting service companies. These operate similarly to a dedicated physical server but are defined by software, making them less expensive and easier to create and configure to specific user needs.

Dedicated hosting

It allows a website or series of sites operated by the same company to leave an entire server without sharing. This can be more secure and lead to less downtime and errors. Although this is often more expensive compared to the others.

Reseller hosting

Reseller hosting is a form of web hosting wherein the account owner has the ability to use his or her allotted hard drive space and bandwidth to host websites on behalf of third parties. The reseller purchases the host’s services wholesale and then sells them to customers, possibly for a profit.

Impact of Web host

With the help of the right web host, five key ways it will benefit your online business:


The faster your page loads the more the conversions. Speed has always been an important factor in running an online business. It’s a good idea to check with your hosting provider to see what kind of package you have and whether an upgrade is in order. Site speed is dependent on your web host which in return will help boost your SEO rankings.


Another factor that helps your online business grow is Domain Name System or DNS. If DNS is down then your site won’t work so you should pay attention to it, because it is often overlooked since it’s an attribute of your website host. In some web hosting portfolios, a premium DNS service is already included.


A website that is up most of the time has a higher chance of customer conversions and earns more revenue in return. If you choose a right hosting provider you can have a higher ranking chance on search engine result pages. Downtime is a word that describes a server’s service or change in out time while uptime points to the time that a service is available online.


Nothing can be worse than being hacked and losing all your data. Cybercriminals and jackets will often try to use the web host to gain access to your website. The implication to this can have a serious impact on your company’s revenue and it could even lead a company out of commission. Certain steps can be taken as web hosting offers a variety of services to protect your website. Web hosting providers regularly back up data and store them in a secure location.

Web Monitoring

Web monitoring plays a crucial role in preserving performance and security of your website. This service received from your hosting provider will allow you to monitor your network anytime from anywhere. You will be able to receive alerts about minor to major issues impacting your website before they impact your customers.

The reliability of your web hosting services provider is vital to your online business success. Do your research and choose a right provider of high repute. Don’t decide solely depending on price. A dependable web hosting provider will give you seamless value and a great return on your investment.

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CTO at Emizentech and a member of the Forbes technology council, Amit Samsukha, is acknowledged by the Indian tech world as an innovator and community builder. He has a well-established vocation with 12+ years of progressive experience in the technology industry. He directs all product initiatives, worldwide sales and marketing, and business enablement. He has spearheaded the journey in the e-commerce landscape for various businesses in India and the U.S.